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SEO Specialist

HonorSociety.org is looking for motivated, independent and enthusiastic individuals who are excited to help shape the future of our Honor Society!  HonorSociety.org’s mission is to connect academically-minded and value-oriented people and provide them with opportunities to help them achieve their ambitions and life goals.  Join us in creating something truly special for our members. 

Job Description:

The SEO Specialist will be responsible for driving global organic search strategy and execution and improving visibility of web properties, increasing website traffic from target audiences, and driving qualified leads and member sign ups.

The right candidate will have experience in increasing visibility for content (blog posts, podcasts, YouTube videos, etc.) using methods that are consistent with the Terms of Service of major search engines such as Google and Bing. This role will require experience in setting search strategy and troubleshooting technical SEO issues.

Responsibilities:

  • Defining editorial standards for maximizing search success on all content including the website, blog, social media platforms, and other communication channels.
  • Monitoring and reporting on search metrics and demonstrating continuous improvement of the SEO strategy.
  • Identifying search traffic growth opportunities for content and products based on analytics.
  • Researching, reporting, and addressing changes in search engine algorithms.
  • Conducting keyword optimization research for new and existing content pages.
  • Troubleshooting and tracking site performance including social sharing, page load speed, and other technical issues related to search marketing.
  • Recommending and executing on testing strategies to improve conversion rates on content pages.
  • Researching the latest in search engine compliance and guidelines and adjusting strategy as necessary.
  • Optimizing videos for search engines using keyword-enriched descriptions and tags.

Requirements:

  • A demonstrated ability to drive traffic to web properties from search engines.
  • Ability to drive traffic to video content from search engines and optimize videos for YouTube search.
  • Ability to identify trends and adjust strategy using analytical and quantitative problem solving.
  • Familiarity with HTML and CSS is required; more advanced knowledge of PHP and JavaScript preferred.
  • The ability to create content within and troubleshoot issues with WordPress and other website platforms.
  • Social Media Marketing skills are a nice to have.
  • Video Marketing skills are a nice to have.
  • Graphic design skills are a nice to have.

HonorSociety.org Organization Overview:

HonorSociety.org is a nationally recognized, fast-growing college honors organization that gives students the recognition and tools to succeed.  We are quickly growing into a large online community and need your help to get there!

Love what you do. Watch one of our ceremonies! 

https://www.youtube.com/watch?v=w5d3evYoziI

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